CQI Associates - Energy Co-op

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I met CQI Associates through the Howard County Chamber of Commerce. Although they had been in business for some time, they needed an identity. This process began with the creation of a logo and collateral materials, and soon after, a tradeshow display was developed. Once these elements were established, they launched an Energy Co-op aimed at reducing commercial energy costs. The program expanded to include chambers of commerce throughout the area. I designed advertisements for local newsletters, flyers for the chambers, and digital click ads.A few years later, the company expanded into the residential market.

I am particularly proud of the tagline I developed, which started as "Buying Power for Businesses".